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Cookies Crumble as Contextual Marketing Rises

Cookies Crumble as Contextual Marketing Rises

With government third party regulatory changes, including the end of third-party cookies as we know them and the tightening of data privacy, contextual marketing is on the rise. Contextual marketing and targeting have been used successfully for many years, and we all...
AdNews: Trust in healthcare is soaring…

AdNews: Trust in healthcare is soaring…

Trust in healthcare is soaring and that calls for a closer look at the landscape.  If you want to get an idea of just how concerned Australians have become about their health in recent months, then look no further than the latest findings from clinical and pharmacy...
Tonic Acquires myDr.com.au

Tonic Acquires myDr.com.au

Media Release: April 2018: Australia’s health and wellbeing network, Tonic Media Network, today announced the acquisition from Access Telehealth of myDr.com.au Australia’s largest commercial health information website, boasting an impressive 1 million unique visitors...
Launching our new brand positioning and channel content

Launching our new brand positioning and channel content

Posted by Zoe Samios, Mumbrella Australian health media network has unveiled its new branding, products and positioning, in an attempt to improve health outcomes for Australians. As part of the new brand launch, Tonic Media Network has upgraded its television screens,...